Our Blog

Accelerate your knowledge with our industry-insider insights and advice for employers and job seekers.

Why Networking is Key for Job Seekers

When you’re looking for a new job, it can be tempting to spend all your time browsing online job boards and sending out applications. However, many job openings are never publicly posted, meaning that relying solely on these tools may cause you to miss out on key opportunities. That’s why networking is key for job seekers.

Whether it’s attending a conference, joining a professional organization, or simply reaching out to a former colleague, networking can help you uncover hidden job openings, stand out from other candidates, and build a strong personal brand.

Here are just a few reasons why networking is key for job seekers:

Many jobs are not advertised publicly

As mentioned earlier, many job openings are not publicly posted. Instead, they may be filled through personal connections or recommendations. By networking and building relationships with other professionals, you may be able to uncover these hidden job opportunities before they are ever posted online.

Personal connections can be powerful

When it comes to landing a job, sometimes it’s not what you know, but who you know. Having a personal connection to a potential employer can help you stand out from other candidates and increase your chances of being hired. Additionally, personal connections can provide valuable insight into the company culture or hiring process, helping you tailor your application or interview approach accordingly.

Networking can help you learn more about your industry

Networking is not just about finding a job – it’s also about building your knowledge and expertise in your field. By connecting with other professionals, you can learn about the latest trends and best practices in your industry, gain new perspectives, and expand your skill set. This knowledge can help you excel in your current role or prepare for a future job search.

You can get valuable advice and support from other professionals

Networking can be a great way to connect with mentors or peers who can offer advice and support as you navigate your career. These connections can help you build confidence, overcome obstacles, and achieve your professional goals. By seeking out mentors or peers who have more experience or expertise than you, you can accelerate your learning and growth.

Networking can help you build your personal brand

In today’s competitive job market, it’s not enough to simply have a great resume or cover letter – you need to stand out from the crowd. By connecting with other professionals and sharing your expertise, you can establish yourself as a thought leader in your industry. This can help you build a strong personal brand and increase your visibility with potential employers.

Effective networking requires some preparation and strategy

While networking can be a valuable tool, it’s important to approach it with a clear plan in mind. Consider setting specific goals for each networking event or connection, and think about how you can offer value to the people you meet. By taking a strategic approach, you can ensure that your networking efforts are focused and productive.

It’s important to follow up after networking events

After you’ve met someone at a networking event or connected with them online, it’s important to follow up to keep the relationship going. This could mean sending a thank-you note, inviting them to coffee, or sharing a relevant article or resource. By staying in touch and nurturing your connections over time, you can build a strong network of professionals who can support you throughout your career.

How to network effectively as a job seeker

There are many ways to network effectively, including:

  • Attend industry events: Attending industry events is a great way to meet new people and learn about new opportunities.
  • Join professional organizations: Joining professional organizations is another great way to meet new people and build relationships.
  • Connect with people on social media: Social media can be a great way to connect with people in your field and learn about new opportunities.
  • Reach out to former colleagues and classmates: They may be able to help you find a job or give you a referral.
  • Volunteer your time: Volunteering your time is a great way to meet new people and make a difference in your community.
  • Be a good listener: When you’re networking, be sure to be a good listener. People are more likely to help you if they feel like you’re interested in what they have to say.
  • Offer to help others: Networking is not just about asking for help. It’s also about offering to help others. When you help others, you build goodwill and make people more likely to want to help you in return.


In conclusion, networking is key for professional job seekers. By building personal connections, staying up-to-date on industry trends, and establishing yourself as a thought leader, you can increase your visibility with potential employers and uncover hidden job opportunities.


Reach out today to get a head start on your career search.